The System

ExactlyhowCallfillsfindsyournextcustomer

From a social media post to a WhatsApp alert in your pocket —here is every step in between.

01 — Sources

We watch 6 places simultaneously.
Every 30 minutes. Always.

Live Sources — Active
Facebook Groups0:00:14 ago2,847
Reddit (r/local)0:00:31 ago1,203
Craigslist0:01:02 ago891
Nextdoor0:00:47 ago634
Twitter / X0:00:08 ago4,521
Google Alerts0:00:22 ago317

Today's Summary

10,413

Posts scanned

847

Keyword matches

42

Leads delivered

99.98%

Uptime

Active

Facebook

People post service requests in local community groups constantly

Active

Reddit

Local subreddits have hyper-specific neighbourhood service requests

Active

Craigslist

Services Wanted section — thousands of requests posted daily

Active

Nextdoor

Hyper-local. Highest conversion rate of any source we monitor

Active

Twitter / X

Real-time. We catch posts within seconds of them going live

Active

Google Alerts

We monitor your keywords across the entire Google index automatically

02 — Detect

Finding the needle in the haystack

Not every post is a lead. We scan thousands and find the ones that actually matter.

Raw posts coming in

Just fixed my own AC unit today, feels great!
This heat is insane in Houston right now
Does anyone know a good plumber? Pipe burst this morning — Houston TXLEAD
HVAC companies are getting rich this summer lol

Keyword matching engine

Watching for these signals

Service keywords

plumberplumbingHVACAC repairair conditioningheatingpipe burstwater heaterdrainleakfurnaceductemergency plumberelectrician

Intent keywords (must match)

needlooking forrecommendanyone knowhelpASAPurgentbrokennot workingdiedcan someonedoes anyone
match: ANY service keyword
+ ANY intent keyword
Candidate lead AI confirmation
03 — Filter

AI reads every candidate.
Only real buyers pass.

Keyword match gets us candidates. GPT-4o confirms if someone is actually ready to hire.

Callfills AI · GPT-4o mini · Analyzing

INPUT POST:

"Does anyone know a good plumber in Houston? My pipe burst this morning and water is everywhere."

AI reading context

In the last 24 hours

47,293

Posts scanned

1,847

Keyword matches

94

AI confirmed leads

2.1%

Match → lead rate

04 — Enrich

A name is not a lead.
A phone number is.

We find verified contact details using waterfall enrichment across 20+ databases.

What we have

NameSarah Johnson
PlatformFacebook
PostNeed a plumber in Houston...
Phone???
Email???

FullEnrich waterfall

Hunter
Wiza
Datagma
ContactOut
PeopleDataLabs

Enriched lead

NameSarah Johnson
PlatformFacebook
PostNeed a plumber in Houston...
Phone+1 (713) 555-0192
Emailsarah.j@gmail.com
VerifiedYes
1 credit=1 verified email

Only charged when we find something

10 credits=1 verified mobile

Mobile numbers = highest response rate

05 — Deliver

Under 60 seconds from
post to your pocket

The moment a lead is confirmed — you know about it.

0:00

Post detected on Facebook

Apify scraper picks up new post

0:04

Keyword match confirmed

"plumber" + "Houston" + "need" detected

0:11

AI confirms buying intent

GPT-4o: 97% confidence — real buyer

0:18

Contact details found

FullEnrich: phone + email retrieved

0:31

Lead record created

Saved to dashboard with full details

0:47

WhatsApp alert sent

Message delivered to your phone

9:47●●●● 100%
CF

Callfills

New Lead — Houston TX

PersonSarah Johnson
NeedsEmergency plumbing repair
LocationHouston TX 77001
Posted47 seconds ago
SourceFacebook Group
Confidence97%
Phone+1 (713) 555-0192
Emailsarah.j@gmail.com
06 — Follow Up

What if they don't answer?

We handle that too. Automatically.

Day 1 — Immediate

Lead delivered instantly

  • You call within 5 minutes
  • If no answer — automatic follow-up begins

Day 3

Automatic WhatsApp follow-up

  • AI writes a personalised message
  • References their original post naturally

Hi Sarah, following up on your plumbing request from Monday — are you still looking for help? We can come out today.

Callfills AI — Sent

Day 7

Email follow-up sent

  • Different angle — different message
  • No response after Day 7 → marked as Cold

SUBJECT:

Re: Plumbing help in Houston

Just wanted to reach out one more time...

Businesses that follow up within 5 minutes are 21× more likely to close the job.

Source: Harvard Business Review

You just saw exactly how it works

Every step. Every tool.
Every second.

The system runs 24/7 while you focus on the work. All you do is pick up the phone.

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